Singapore Institute of Technology
20 Dover Drive
Singapore 138682
11th November, 2016
Mr Raphael Chan
Country Director
Subway Singapore Development Pte Ltd
52A Club Street
Singapore 069429
Dear Mr. Chan
Proposal for an
Implementation of a Mobile Application Ordering System at Subway
We are a group of three SIT students currently majoring in Sustainable
Infrastructure Engineering (Land). As part of a project for this course of
study, we are submitting a proposal for an implementation of a mobile
application ordering system at Subway.
Our team realized that the queue management system
of single pipeline/single channel of Subway can be further improve. As the
single pipeline system is highly dependent on the customers pace of ordering,
it may cause unnecessary long queues from time to time. This is a concern for
most customers as not all of them are willing to join the long queue which
results in customer seeking alternative food chains with shorter queues.
Our team is determined to propose a proposal which
implements a mobile application ordering system. The mobile application aims to
provide an alternative ordering system which incorporate the whole process of
queuing, ordering and paying into a single handheld mobile device. Through our
proposed solution, we hope to provide the customers with an alternative way of
queueing and to enhance their overall dining experience at Subway.
The team would like to thank you for
taking the time to read through our proposal. We hope that you will consider
our proposed implementation of the mobile application and allow us to take a
step closer towards providing every customers a positive and enjoyable
experience at Subway. If you have any further enquires on our proposal, you can contact through email at support@wonderapp.com.
Yours Sincerely,
Tan Jian Kuang Alfred
Team Leader, Wonder Application
Team Leader, Wonder Application
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